For Brands — Media Kit

Brandon
Hwang

Creator — YouTube / @Brandonhwang1

I make entertainment content for people building their own lane — vlogs, real talk, and moments made for a young Asian American and creator audience that most brands never actually reach.

Brandon Hwang at Wembley Stadium

What I Make

Entertainment, made
for people like me

FORMAT

Real, Authentic

Every video comes from something I've actually lived through — real stories with a real lesson, made to leave you wanting to go create something of your own.

TONE

Entertainment First

Built to be watched and rewatched — pacing and payoff shaped by years of knowing what keeps people in.

AUDIENCE

Built For My People

Made with a 15–28 year old, Asian American, artist and creator audience in mind — content that gets them.

Identity & Audience

Where I'm from, who
I make this for

Who I Am

I'm a 2nd-generation Korean American, born and raised in the United States. Growing up between two cultures shaped how I tell stories — I know what it's like to build your own lane instead of following someone else's.

That perspective is baked into the channel: entertainment made by someone who's actually lived the audience's experience.

Who This Is For

My channel is entertainment-first, built for 15–28 year olds — Asian American viewers, artists, and casual creators who want content that actually feels like it gets them.

Ages 15–28 Asian American Artists Casual Creators Entertainment

Before The Channel

How I got here

Before I was on camera, I was behind the timeline. I started editing at 16, joined the team at AMP at 18, and by 19 was cutting for IShowSpeed. I don't edit for other creators anymore — that chapter is what taught me pacing, timing, and what makes people actually watch, and now all of it goes into my own channel.

Previously Edited For IShowSpeed AMP
AGE 16
Brandon Hwang's editing desk

First Cut

Taught myself to edit, figuring out what actually keeps someone watching.

AGE 18
AMP video Brandon edited

Joined AMP

Edited professionally alongside some of the biggest streamers and YouTubers in the world.

AGE 19
IShowSpeed video Brandon edited

IShowSpeed

Cut directly for IShowSpeed — the highest level of internet attention.

AGE 20 — NOW
Brandon Hwang filming for his own channel

My Own Channel

Left editing for others behind. Everything I learned now goes into my own content.

Built-In Credibility

An AMP and IShowSpeed background gives partnerships a level of trust that's hard to fake.

Underserved Reach

Direct access to a young Asian American and creator audience most brand campaigns miss entirely.

An Editor's Pacing

Years cutting for the biggest names in streaming shaped an instinct for what's actually watchable.

Full Creative Control

I write, shoot, and edit everything myself — one person, start to finish, no notes lost in translation.

Brand Partnerships

Let's talk
brand deals

Fill this out and it sends straight to my inbox — brand, deal type, and details included. I read every one myself.

brandonhwang.yt@gmail.com